Playing the Game: Right Brain, Surfing, And Tyson’s Right Hook

“Ain’t how you play the game, it’s how the game plays you.” – Charlie 2na This morning one of my favorite songs came on and I heard the above quote poke through the lyrical masterpiece hip-hop legend Charlie 2na puts out. I re-wound the song to see if I heard it correctly. I stopped dead [...]

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The Top 7 Most Asked App Questions – Answered

There are a lot of questions out there right now about coding, skinning, making money, and everything in between. People ask me in comments, on FB, Twitter, and others all about the app process. I do my best to respond to everyone (within reason) but I also know that it’s still only my perspective. Because [...]

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Daft Punk – Get Lucky: A Closer Look At Buyer Psychology

“The present has no ribbon / Your gift keeps on giving / What is this I’m feeling? / If you want to leave, I’m wit’ it.” – Pharrell If you haven’t heard this song, prepare yourself. It’s extremely hard to listen to just once: It’s pretty great. It’s catchy, it’s fun, and it leaves you [...]

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App Store Optimization – Five Points Nobody Is Really Talking About

During the last 12 months, I have been working as an App Store Optimisation Consultant and, with great excitement, I have seen how the word ASO has become more and more popular within the developers’ community. In the beginning, everyone seemed a bit sceptical about the importance of ASO, but nowadays everyone seems to realise [...]

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Life Lessons By Way Of App Marketing

“My primary life study has been about love. Second comes economics, so here, in the form of a few rules, is a little amalgam of the two fields: the economics of love.” – Ben Stein, Economist I just spent the last month facing as many fears as I possibly could. I woke up a few [...]

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App Marketing 301 – Answers From The Man Who Took Down 45+ Million Downloads

A while back I heard something about this guy. I think a lot of us did – he was young, smart, and somehow came out of nowhere to drop the HAMMER on the Apple store. Not only that, he managed to sell off that company to a huge publicly traded venture and see how the [...]

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Chad Mureta App Empire Interview

I was lucky enough to meet Chad last year and speak at his conference. Not only is he a total gangster in business, he’s an awesome dude. Check out this interview and hear some insights about app flipping and all around app crushing. Carter Thomas: App Store secrets from App Empire on Vimeo.

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An Overview of the Top Paying CPI Mobile Ads

“Many a small thing has been made large by the right kind of advertising.” Anyone who doesn’t know Elaine is missing out on a lot. A LOT. Not only is she a great person, he is super smart and super motivated. True story – when I was heading home after Chad’s App Empire event, I [...]

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Should You Quit Your Job?

Quitting Your Job Is Not About the Job – It’s About Your Life I had someone message me on FB the following: Hey man! How you doing?! Alright, first things first – your blog has been a huge fuckin’ inspiration. It tells me one thing – a focused persevering man can never not win. From [...]

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Weekend Inspiration – Bluecloud And Crushing It With Apps

Keep Rocking! Carter

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