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Stop wasting time and money paying for app installs! There are other ways to get traffic and scale your app business. Like... Letting others market your app for free in return for paying them a percentage of all sales made. Who are these magical traffic minions? They're called affiliates. Affiliates are influencers, brands, and everyday people who promote your app [...]

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Hi!  My names Mark and I've worked on over 2,500 apps the last 5 years (including the #1 app on the paid App Store). In that time, I've developed a lot of killer apps, but my biggest obstacle has been successfully marketing my apps to get the downloads and revenue they deserve. In the beginning, I relied on ASO for app exposure. Next, I [...]

Which Is More Important: Ideas or Execution?

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Today I want to talk to you about ideas versus execution. Hard work and hustle is critical to success in business and in life. But over the last few years, most people really emphasize how important execution is. Everyone says everyone’s got an idea, it's all about who can execute, talk is cheap. And I'll [...]

Cryptocurrency App Market Research Walkthrough

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How do you look for new, upcoming trends? Here’s a walkthrough on how I identify hot trends and do market research. The first step in market research or trend identification is going to Google Trends. See or extrapolate. Is this a flash in the pan? Why is this trend happening? A hot trend now is [...]

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Today I want to talk about the Augmented Reality kit that Apple released recently and what it means for you, the app and indie developers, marketers, entrepreneurs, appreneurs. Augmented Reality is and will continue to be very big. That is a proven thing, with Pokemon Go probably the best example of the first real big [...]

How To Find A Co-Founder

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Today I want to talk to you about finding a co-founder for your app business. Here are a few things you can do, not only to attract co-founders, but also to create a great partnership with them so that you have a great relationship and more importantly, create something great that achieves what you are [...]

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Today I want to talk to you about how to make successful video Facebook ads. Here are 3 tips and strategies that can make a huge difference in what you’re doing. So that as you build on your Facebook ads, try to get downloads, as you market your app, you’re doing it in the most [...]

Should Beginners Start By Reskinning Apps?

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Today I want to talk to you about whether or not you should start by reskinning apps or if you should start by building apps from scratch. Reskinning means taking a template and applying new graphics to it, instead of trying to build something from the ground up. What a lot of people have realized [...]

Should You Localize Your App?

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Today, I want to talk to you about whether or not you should localize your app. Localizing your app means that you translate it into other languages. You can make your iTunes or your Google Play page, and you can rewrite it in the language of a particular country. Another thing is that you can [...]

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Today I want to talk to you about what’s the best way to advertise your app.   It’s 2017, there’s a lot of people who are starting to think about advertising. What is the best way to do so? So what I want to do is run through 3 separate ways you can advertise your [...]